EXCLUSIVE: betPawa have not pulled out of Ghana Premier League deal BUT... click to get the full details

By Akyereko TheWriter

EXCLUSIVE: betPawa have not pulled out of Ghana Premier League deal BUT... click to get the full details
betPawa Ghana Premier League

Continental gambling giants betPawa have not pulled out of their sponsorship deal with the Ghana Premier League contrary to numerous reports in the West African nation, Ghana Scores Net can exclusive report.

Several local portals carried reports on Tuesday afternoon claiming the company which is headquartered in Nigerian have ended their contractual agreement with the Ghana Football Association.

Ghana Scores Net understands that an individual who played an influential role in the deal was pushing for the deal to be cancelled however, the leadership of betPawa, particularly Mr. Eazi, decided against terminating the deal altogether.

One year three months ago, betPawa signed a three-year deal with the Ghanaian football governing body to become the headline sponsor of the Ghanaian top-flight league.

Ghana Scores Net's investigations have revealed that the company has not terminated their agreement with the Ghana FA.

instead, the company has requested for the contract to be reviewed and opted to reduce their offer to the Ghana Premier League by 50 percent.

betPawa had committed to investing $6 million over the three-year deal, with over $2 million already paid during their involvement of just over a year.

betPawa officials strongly feel that the company which operates in 11 African countries have not realised any meaningful gains from their partnership with the Ghana Premier League.

The company's hierarchy is not impressed with the poor branding of the Ghana Premier League with little visibility given to the brand identity of the company.

betPawa's top brass have also been left disappointed with the lack of adequate pitch panels at various match venues to properly market and promote the company.

The company have also raised questions about the $1 millions which was set aside to market and promote the league.

Before Betpawa's involvement, the league had endured several seasons without a headline sponsor, making the initial deal a cause for celebration, though its duration has fallen short of expectations.